I'm selling you something.

Stop "Trying AI" - this is for HR professionals who want to build, not just learn.

Happy Monday,

I save hours every week using Claude Cowork.

It’s done through automated background processes. It drafts my emails, analyzes my data, and helps me build my presentations, while I do other things.

And I built a bootcamp that teaches people like you, HR professionals, how to set up the same thing.

I’ve sold exactly one course in 7+ years of writing this newsletter. Sure, I’ve been sneaking in the occasional links to what I do and hoping you’d click them. But this is new territory. I’m deliberately, in broad daylight, selling you something through a dedicated post.

Why? Because I feel so strongly that people should learn this.

So what’s the fuzz about?

Cowork Bootcamp for HR.
3 weeks. 3 live sessions.

Automated job postings, survey analysis, onboarding flows, and email responses. If you can articulate it, Cowork can (probably) automate it.
All are built as reusable skills that continue to work after the bootcamp ends.

Not “prompting tips.” Not theory. Systems and automations.

The gap between “I’ve tried ChatGPT” and “AI saves me 5 hours a week” is not talent or tech skills. It’s someone showing you exactly how to set it up for YOUR work. That’s what I’m hoping this will be.

The details

When: April 17 - April 21 - May 6
Format: 3 live sessions, 60 min each
Time: 3:00 PM Stockholm / 2:00 PM London / 9:00 AM New York
Price: $490 (beta price, will be at least $990 from cohort 2)
Requires: Claude Pro ($20/mo)

This is in English, built for a global HR audience.

Not convinced after Session 1? Email me. Full refund. No questions.

Who This Is For

You work in HR. You know AI can save time but haven’t cracked the code on making it actually useful. You want to build, not just learn.

And if your organization runs Microsoft 365, two weeks ago, Microsoft launched Copilot Cowork, built on the exact same Claude technology you’ll learn in this bootcamp. The skills and workflows you build here will translate directly when your organization rolls it out. This is your chance to be the person who already knows how it works before IT even sends the rollout email.

Who This Is NOT For

If you want a certificate for LinkedIn, a passive webinar, or slides about “the future of AI in HR,” this isn’t it. You will build things. That’s the point.

Curious?

→ Apply here ←

Very limited seating since this is the beta cohort. I review every application personally and accept on a rolling basis. Apply early, as I fill it out as we go. The cohort may fill before the April 11 deadline.

This is the intersection of 15 years in HR and 3+ years going all-in on AI. It’s the thing I wish existed when I started. If that resonates, apply.

/Johannes

P.S. Company paying? I do invoicing.
Need a business case for your manager? Reply to this email. I’ve written about 100 of those.

P.P.S. Once again, session 1 guarantee. Full refund. That’s how sure I am.